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Tag Archives: marketing

What exactly is Buzz Marketing? How is it related to Social Networking websites?

Marketing buzz or simply buzz is a term used in “word-of-mouth” marketing. It implies the interaction between potential consumers and current users of a product or a service which serves to amplify the original marketing message. Read more »

How does Internet as a new media technology affect the content it delivers in the media market?

According to McLuhan modern communication technologies such as radio and television globalize communication by allowing users from all levels of society around the world to easily connect with each other and exchange ideas instantaneously. Read more »

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